Does your company have that one tool that everyone uses to stay connected? A place that's fun and low friction? A place that doesn't ever pull you out of the zone, but that is easy to catch up on during break time?
If you could peek behind the curtain at successful companies, you'd see many of them have some internal tool that everyone uses to keep in touch and celebrate victories. When done right, they are an indispensable piece of the company infrastructure and a major boost for camaraderie and morale. It's where you'll find the company's heartbeat.
Here's a few examples I've seen:
- Shopify has UNICORN
- Automattic has P2
- GitHub has What's Up
- ...and IBM even released a formal report (pdf) on their “Beehive”
A few key takeaways from those links:
It completely transformed how Automattic works internally and I think is one of the most valuable things we've adopted in the past year.
All this resulted in a group of genuinely happy, incredibly loyal employees... employee reaction to UNICORN has been incredibly positive.
When someone is using Beehive... they report having closer ties with their immediate network (bonding social capital), a higher sense of citizenship (willingness to help the greater good of the company), and greater access to both new people and expertise within the company.
At Lincoln Loop, our heartbeat is in Ginger. Where is yours? (seriously, we'd like to know what you're using).
If you don't have a tool like this in your company yet, consider taking us up on Ginger's 30 day free trial. We think you'll see the difference.
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